This presidential campaign medal was made by the Scovill Manufacturing Company of Waterbury, Connecticut around 1872. The Scovill Company was established in 1802 as a button manufacturer that is still in business today. Scovill was an early industrial American innovator, adapting armory manufacturing processes to mass-produce a variety of consumer goods including and campaign medals. This medal has a hole so that it could be worn.
Obverse: Bust of Horace Greeley, facing forward. Legend: FOR PRESIDENT HORACE GREELEY.
Reverse: Labeled photographs of Greeley and Benjamin Brown set into the medal. There is a spread-winged eagle at the top, with the legend “President” and “VICE PRES’T.”